Course info

"Retail and Rural Marketing" explores the unique characteristics and challenges of marketing in retail and rural environments. The course covers topics such as:

- Retail marketing strategies and tactics

- Understanding rural consumer behavior and markets

- Developing effective marketing mix strategies for retail and rural markets

- Managing distribution channels and logistics

- Analyzing case studies and best practices in retail and rural marketing

By the end of the course, students will have a comprehensive understanding of the principles and practices of retail and rural marketing, enabling them to develop effective marketing strategies for these unique environments.